Some of these numbers made did make perfect sense.
Like people taking pictures of food, pets and family events. The statistic I found particularly surprising was how many people believe they are an excellent photographer. Wow! Everyone thinks they are a photographer now.
Below you’ll find the actual results from the Canon press release. Feel free to share this article and to tell us what you think.
80 percent of consumers rating their own photography skills as good to excellent
One in four (24 percent) consumers are taking up to 300 photos per month.
Pets, family and events really rate:
We’re a nation of animal lovers, with over half (59 percent) taking more photos of their pets, than selfies (57 percent).
Almost two-thirds (64 percent) report taking photos of their family and special occasions more than anything else.
Memorable Moments Matter:
The majority (80 percent) are capturing photos during family gatherings and holidays, like Memorial Day, Thanksgiving and Christmas and Hanukkah.
Interestingly, photos at the gym are only taken by 16 percent of consumers.
Video is hotter than ever:
More consumers are using their cameras for capturing video. Almost one in five (17 percent) are using their cameras to create content to be used online, with ‘velfies’ (video selfies) also gaining popularity – half of consumers (50 percent) are using their cameras to capture video of themselves.
An Increased Appetite for Food Photography.
With more than 178 million photographs on Instagram tagged with #food, food photography continues to be a big trend and passion point amongst consumers. More than half of consumers (55 percent) take food photos to show off a personal creation or new recipe. More than one in four consumers (27 percent) admit they share photos of food to brag and to give friends and family FOMO (Fear Of Missing Out).
You can read the entire Canon press release here
Source: Canon